U.S. Consumers Slow to Adopt Fintech

U.S. consumers lag behind the rest of the world when it comes to fintech adoption; the U.S. comes in at 46 percent when the global average sits at 64 percent; India and China lead the way with adoption close to 90 percent; the lack of government support is seen as one of the main reasons the U.S. is falling behind; trust and security are two other reasons fintech adoption is slow as consumers see traditional financial institutions as better options; “There’s certainly a sensitivity over typing in your personal information into an app,” said Mike McCrary, the EVP of E-Commerce and Emerging Technology at Lincoln Savings Bank, to American Banker. “That requires a degree of trust, and the whole idea of data breaches is just so prevalent. Nobody is hardly even surprised anymore when they happen.” Source.

  • Todd is the host of PitchIt: the fintech startups podcast, a weekly interview show featuring emerging fintech founders and leading venture capitalists. He is responsible for leading the content team which covers fintech through daily & weekly email newsletters, editorial, virtual events, and in-person conferences. He has been covering fintech, banking, and venture capital for more than 15 years, including speaking regularly at industry events.

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