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Dynamic segmentation
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Dynamic segmentation

Different people at a pedestrian crossing with social heart icons and likes in the city. People at a zebra pedestrian crossing - a lot of pedestrians in an overcrowded city on a sunny day.
Opinion
·Nov. 2, 2022

Why dynamic segmentation is the future of retail banking

Today, it is evident that a homogenized, static engagement and service strategy across all retail banking customers does not work.
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