Most fintechs pride themselves on digital everything, including customer acquisition strategy. But Bankaya, a Mexico City-based financial services startup, is attributing its early traction on the opposite model — going after target customers in person. Founded in 2019 by CEO Mauricio Cordero, Ramón Chedraui and Diego Vargas, Bankaya launched one year ago and boasted 450,000 […]
Read the full article at: techcrunch.com
John has been in communications since graduating from Creative Communications at Red River College Polytechnic in Winnipeg in 1992. He launched one of Canada's first digital-only local news sites called Winnipeg First in 2007, which led to digital editor postings with the Winnipeg Free Press and Edmonton Journal. In 2012 he joined Bankless Times as managing editor, later becoming president and CEO. He and the Bankless Media co-founders completed a sale and exit in August 2021.
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