GoFundMe Sees Big Demand as People Try to Crowdfund Through the Crisis

Crowdfunding site GoFundMe saw a 60 percent rise in campaigns over a four day period from March 20 to March 24; many of the campaigns are barely getting off the ground as it takes a lot of marketing and promotion; “It is a hard road with GoFundMe,” said Colt Taylor, a small restaurant owner in Connecticut, to the New York Times. “It is up to the organizer to market it and get it out there. The struggle I have is that I’m so understaffed and going through all of my own difficulties, I don’t really have time to do that.”; GoFundMe is also trying to do their part as they recently struck a partnership with Yelp and are raising their own mega fund for small businesses; typically about 27 percent of campaigns reach their total funding amount, that number is poised to come down with the influx in campaigns. New York Times

  • With efforts in many different areas of the team, she helps manage, organize and execute digital and event content. She works with webinars, podcasts, social media along with managing the hundreds of speakers that attend our conferences. Emily was a part of the Zimmerman Advertising Program at the University of South Florida. She graduated in 2019 receiving a Bachelor of Science in Business Advertising.